If you follow me on Facebook and Instagram, you must already know that last November 21st, I launched together with the boutique Love, Sweet, etc… two exclusive wedding dresses named Jackie and Little Jackie!
This is by far one of my top achievement of 2015!
Since I discovered Catherine and Malicia’s Love. Sweet, Etc… boutique in 2013, I always hoped that someday I would be able to sell my designs in their lovely boutique. Even if at that time I had no real collection, I remember writing it into my business plan. They were my first choice as my ideal retailer.
Early 2015 I started working occasionally for them as a freelance seamstress and our work relationship turned into a friendship which gave birth to a creative collaboration! We started discussing the idea of creating a wedding dress together. Every time we met we couldn’t help but brainstorm about what would our perfect wedding dress would look like, what fabric it would be made of… One thing was sure, we knew we wanted a jaw dropping but elegant open back! As I gathered my favorite fabric samples one material turned out to be our favorite. A stunning embroidered Italian tulle… No need to look further, Jackie was born! We were so excited about it that the idea to make a dress together quickly evolve and we gave Jackie a sister: Little Jackie!
Although we selected the main fabric in July, the full design process regarding all the details and the realization was done in just one month! One month to make the two dresses but also to organize and plan a photoshoot a video and a launch day!
When I see my two dresses gracing their windows I couldn’t be happier about this beautiful journey. It taught me that one must never lose sight of their dream as eventually, with a lot hard work, a few white nights and more importantly surrounded by like-minded people, anything can happen!
Jackie The Film
Here is the amazing video shot and directed by my sweet half Fabrizio Fichera.
Behind The Scene
Follow me in my atelier as I bring Jackie to life…
Jackie & Little Jackie
Discover the official photos by Antoine Melis.
Thanks to the AMAZING team who made this whole project possible!
Catherine and Malicia from Love, Sweet, Etc…
Wedding planner Aurélie Raigné from « Jours de fête » | www.joursdefete.fr
Photographer Antoine Melis | www.antoinemelis.com
Hat designer Marie Koole, from Miss Koole Hats | www.misskoolehats.com
Graphist Céline Bilquin, from Bilpaper | www.bilpaper.com
Director and filmaker Fabrizio Fkr Fichera (Jackie-Le film) | www.fabriziofichera.com
Filmaker Julien Monfajon (Jackie-Le making off) | www.playtimeswedding.com
Hair & Make up Daphné Durieux | www.www.daphne-art.jimdo.com/
Model Claire Marie Lievens
Follow the whole team during the photo and film shoot.
For more info on Jackie & Little Jackie visit: jackie.valentineavoh.com